Plotline
An AI Director that reasons for every user | Plotline.

- Category
- Workflow & Automation
- Pricing
- Free
- Alternatives
- 6 similar tools
- Last updated
- 5 days ago
- Source
- Official site ↗︎
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About Plotline
Plotline is an AI-native omnichannel marketing platform. Our AI Director reads each user's full story and decides what to send, when, or whether at all. Trusted by 150+ consumer apps.
What you get
Additional Information
Plotline's AI enables marketing and product teams in consumer companies to run personalized 1:1 communications with their users with a variety of UI/UX patterns like Stories, Native Embeds, Streaks, Animations, etc inside the app - all without any engineering effort or app releases. Each experience is personalized based on user properties and behaviour. Such experiences help improve metrics ranging from onboarding and activation, to feature adoption, engagement, retention and monetization.
Frequently asked questions
What is Plotline used for?
An AI Director that reasons for every user | Plotline.Is Plotline free?
Plotline is free to use.What are alternatives to Plotline?
Where can I get Plotline?
Plotline is available at https://www.plotline.so.What category is Plotline in?
Plotline is listed in Workflow & Automation.What is Plotline?
Plotline helps you create in-app experiences like tooltips, stories, spotlights, surveys, videos, and games - without code.Who is Plotline for?
Plotline is built for product and growth teams at consumer mobile apps - especially in EdTech, FinTech, HealthTech, Gaming, and Commerce.How does Plotline's pricing work?
Plotline's plans combine fixed slabs based on your MAUs (Monthly Active Users) and variable pricing based on impressions.How is Plotline different from Braze, CleverTap, MoEngage, etc?
These platforms focus on outside-the-app engagement: push notifications, email, and SMS to bring users back to your app. But their offering inside the app is limited to banners and popups.How long does it take to launch my first campaign?
Most teams launch their first campaign within 24 hours of integration.Can I fully customize the design of my campaigns?
Yes, completely. Every Plotline UI template is fully customizable.How does Plotline’s pricing work?
Plotline's plans combine fixed slabs based on your MAUs (Monthly Active Users) and variable pricing based on impressions.Can I try Plotline before committing?
Yes, we offer a 3-month paid pilot on your staging environment.How does pricing work?
Plotline pricing is based on two factors: a fixed monthly fee based on your MAU (monthly active user) tier, and a variable component based on impressions — the number of times users see an in-app message. Starter and Growth plans combine both, while Enterprise plans typically charge on impressions only.What counts as an impression?
An impression is counted each time a unique user sees a Plotline campaign step — whether it's a tooltip, bottom sheet, modal, story, or any other in-app experience. If the same user sees the same campaign again, that counts as an additional impression.What happens if I hit my impression limit?
If your impression cap is reached in a given month, campaigns will stop being served for the remainder of that month. There are no surprise overage charges for impressions.Which plan should I choose?
Starter is ideal if you're just beginning with in-app engagement and want access to essential campaign types like tooltips, modals, and surveys. Growth is best for teams above 50K MAUs that need stories, PiP videos, native widgets, A/B testing, and a dedicated onboarding program.
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